Cheap WordPress Hosting Price And Specification

Cheap WordPress Hosting Price And Specification

But first, ensure you download a backup of your website before canceling your account so that you can move it elsewhere. You can quickly do this from the Admin Portal. This backup will include your entire site database. With it, all of your files, material, media, and plugins. WP Engine will just keep a copy of your website for 1 month after you cancel your account.

You can include a cancellation reason and comments to submit to WP Engine. Then, your site will be canceled soon after. When you cancel your account, you will not be refunded for charges you have actually currently paid. Can I spend for hosting by the month?Yes, in truth, all of WP Engine’s hosting is paid monthly by default.

Cheap WordPress Hosting Price And Specification

Then, each next month begins a renewal term. Your contract will instantly renew each month unless you cancel your account. Your payment details will be instantly charged at the start of each renewal period. If this does not work and you fail to pay, WP Engine has the right to cancel your account.

You can likewise choose to spend for hosting by the year. If you do this, you’ll get 2 months of hosting for complimentary. But this also suggests that if you cancel your account during the year, you will not be reimbursed the money you paid. Does WP Engine consist of e-mail services?WP Engine does not consist of email accounts or functions for sending e-mail messages from your domain.

Cheap WordPress Hosting Price And Specification

You will need to establish a 3rd party e-mail supplier to send out email messages from your WordPress site. This will let you send out bulk email messages as part of an e-mail marketing project or newsletter updates to blog site customers. Because WP Engine utilizes Google’s Cloud servers, you will need to use a 3rd celebration e-mail service provider that supports sending e-mail messages over the ports that aren’t restricted by Google (25, 465, and 587 are restricted).

WP Engine advises SendGrid and Mailgun. But you can utilize any SMTP provider that supports the unrestricted outgoing ports. Is WP Engine worth the price?For those who would require to pay someone to keep and optimize their hosting backend, it is clearly worth the expense. For those who enjoy doing it themselves and those who don’t need a fine-tuned hosting environment, it might make more sense to get less costly hosting.

Cheap WordPress Hosting Price And Specification

But it optimized and not overwhelmed with sites, so the performance is outstanding. Will WP Engine transfer my WordPress website for me?Yes, WP Engine does supply a WordPress website migration service free of charge. Can I use WP Engine’s services without an existing WordPress website?Yes, you can sign up for their hosting strategies even without an existing WordPress website and use their platform to develop your site.

For new WordPress sites, you will need to acquire your domain from a different provider. Exist any constraints on plugins and themes?There are no limitations on styles. Nevertheless, WPEngine does have a list of prohibited plugins. These include caching plugins, (some) backup plugins, and numerous other plugins that would trigger conflicts with their server configuration.

Cheap WordPress Hosting Price And Specification

Offered there are roughly 40,000 WordPress plugins, this isn’t a serious restraint. Can I still use e-commerce or membership plugins?Yes, there are no constraints on e-commerce and subscription plugins. Does WP Engine allow multisite installs?Multisite features are allowed on all plans. However, on the 3 lowest-priced plans, they are add-ons.

Does WP Engine provide SSL certificates?A basic complimentary certificate from Let’s Encrypt is offered on all their plans. You can likewise buy business SSL certificates from WP Engine. What type of assistance does WP Engine provide?WP Engine has a support ticketing system readily available 24/7 every day of the year. Chat assistance is readily available on all plans.

Cheap WordPress Hosting Price And Specification

Does WP Engine have a money-back guarantee?There is a 60 day no-risk money-back assurance which leaves out Premium and Enterprise strategies. What payment methods does WP Engine accept?WP Engine accepts all significant credit cards. Regular monthly and yearly plans are readily available. Do I get a discount if I pay ahead?If you select a yearly plan, you’ll get two months free each year.

See our specialist opinion above to find out more. Does WP Engine deal unlimited bandwidth?No. The least costly strategy offers 50 GB of monthly bandwidth. But more vital is the number of user sees they allow. For example, the Startup strategy offers 25,000 user check outs per month – Cheap WordPress Hosting Price And Specification. They have methods of distinguishing in between real users and bots and spammers, and the 25,000 uses only to genuine users.

Cheap WordPress Hosting Price And Specification

Cheap WordPress Hosting  Price And SpecificationCheap WordPress Hosting Price And Specification

But the greater level strategies offer more sees – Cheap WordPress Hosting Price And Specification. Does WP Engine offer unrestricted storage?Each strategy has a set amount of storage permitted, ranging from 10 GB on Start-up prepares to 30 GB on the Scale plan. Starts at: $4 each month (Billed as $30 Monthly) Typical price:– Begins at: $47 monthly (Billed as $30 Each Month) Normal cost:– Starts at: $15 per month (Billed as $30 Per Month) Typical price:– Web designer, mom, juggler.

Your assistance assists keep the website running! We make a referral fee for a few of the services we suggest on this page. Find out moreSharing is caring!Last Updated on January 28, 2020If you are searching for something to power your blog site and you do rule out the WordPress platform, you would remain in the minority.

Cheap WordPress Hosting Price And Specification

WP Engine provides managed webhosting plans that cater only to users who have built their websites and blog sites using WordPress. Is WP Engine a host you should think about? In this short article, we will take a more detailed take a look at WP Engine to help you choose (Cheap WordPress Hosting Price And Specification). ContentsFounded in 2010, WP Engine is a dealing with users who have constructed their websites and blogs using WordPress.

Unlike regular shared hosting plans, handled WordPress hosting looks after the technical information involved– like plugin management and website performance– so that bloggers do not have to fret about them. While you can find other business that provide comparable handled hosting services, WP Engine stands out from its rivals with its tighter-that-usual concentrate on the needs of WordPress users, like blog writers.

Cheap WordPress Hosting Price And Specification

They also stand out at enhancing caching, security, and support. As you go through this article, you will see that WP Engine concentrates on supplying the best possible service for your website or blog site, avoiding additionals that other web hosts generally bundle with their hosting strategies (e.g., e-mail, complimentary domain). Example of WP Engine’s Page Efficiency Metrics (Source: WPEngine)Among WP Engine’s biggest selling points over more conventional shared hosting choices is its focus on of websites and blog sites constructed using WordPress. With WP Engine, you likewise have the ability to utilize the transferable environment feature to produce working WordPress websites for customers. Just like a regular website hosted by WP Engine, you have three environments to work with (development, staging, and production) when creating a transferable site. Designers and web designers can develop websites for customers by themselves account before moving them.

Additionally, they’re password secured to obstruct gain access to, and can’t be made openly offered up until the transfer to the client is complete. Transferable websites are password safeguarded until they go live. (click to increase the size of) When you produce a brand-new transferable site, you can choose to begin with a fresh WordPress setup, or utilize an existing site on your account as the foundation for the brand-new job.

Cheap WordPress Hosting Price And Specification

WP Engine attempts to make it as uncomplicated as possible to transfer a site out of your account and to a client. (click to increase the size of) When you’ve provided your customer access to the website using the demo link and they more than happy with your work, you can transfer the site to them.

This fairly new feature of WP Engine compares well to a similar feature from the developer-friendly Flywheel WordPress web host, helping to broaden the appeal of WP Engine to those producing sites for customers. If you wish to display various versions of your site and its material to visitors based on their geographic area, then WP Engine has a function for that.

Cheap WordPress Hosting Price And Specification

The GeoTarget feature lets you define how your material is shown based on a visitor’s area. (click to increase the size of) After setting up the GeoTarget plugin, you can utilize the shortcodes to specify which content in your posts, pages and widgets will be shown to visitors based upon their geographic place. You can even write code to carry out customized actions based on the place of the visitor.

There are multilingual and translation plugins for WordPress that can enable similar features on your website. Nevertheless, GeoTarget has actually been developed to work with the WP Engine caching innovation to ensure your site does not suffer any performance problems when trying to deal with several versions of your content. If you do wish to show different information on your website, based on a visitor’s area, then this function of WP Engine ought to be of interest.

Cheap WordPress Hosting Price And Specification

Cheap WordPress Hosting  Price And SpecificationCheap WordPress Hosting Price And Specification

WP Engine lets you host your website in a good selection of places worldwide. (click to increase the size of) For those who wish to know more about the technical information of the WP Engine hosting strategies, this section of our evaluation need to respond to any concerns prior to we proceed to the page speed, uptime and performance test results: Regular site caching and optional object caching for caching database queries.

Capability to change in between PHP 5.6, 7 and 7.2 (Cheap WordPress Hosting Price And Specification). In use on the servers and the CDN. Utilize the free Let’s Encrypt SSL certificate, import your own certificate or purchase one through WP Engine. Ability to produce multiple Safe and secure FTP accounts for access to your web space for submitting and modifying files.

Cheap WordPress Hosting Price And Specification

phpMyAdmin is utilized to access the WordPress website database through a browser. No e-mail service on any of the WP Engine strategies. WordPress software application updates are set up instantly, although you have the ability to defer an update for 60 days. No automated plugin or theme updates. There’s a list of disallowed plugins, consisting of some caching, backup, and optimization plugins that can affect website performance.

If your website is hacked while hosted by WP Engine, they’ll pay Sucuri to fix it. Choice of server places across the US, Canada, Europe, Asia and Australia through a collaboration with Google Cloud Platform. All strategies consist of staging and advancement environments alongside the production environment with simple site transfer between the various environments through the user portal interface.

Cheap WordPress Hosting Price And Specification

You can see information on your website traffic and allocation usage through the WP Engine user website dashboard. Cheap WordPress Hosting Price And Specification. The front end of your website is kept track of for downtime, while the back end is likewise monitored to keep an eye on overall website health. Action is taken if a problem is found.

The 24/7 ticket support is booked for the leading tier custom-made strategies. You can find more info on the. As you can see, WP Engine use clients a huge series of beneficial functions. However, it’s also essential that you’re able to quickly handle your account and use these features.

Cheap WordPress Hosting Price And Specification

Once you have actually logged in to your WP Engine website, producing a new WordPress website is really straightforward. Merely click the suitable button and after that get in the name of the site. Cheap WordPress Hosting Price And Specification. When creating the website, you have the alternative of starting with a fresh WordPress setup or copying from an existing site on your account.

Producing a WordPress site is really straightforward with WP Engine. (click to increase the size of) Although it only takes a couple of minutes to establish your site, once it’s all set you’ll receive an email from WP Engine. To start with, you can use a WP Engine subdomain for the URL of your site.

Cheap WordPress Hosting Price And Specification

WP Engine customers can select from more than 35 premium WordPress styles from StudioPress. (click to enlarge) As discussed, WP Engine customers now have access to more than 35 premium WordPress styles from StudioPress. If you want to use among these themes on your website, merely download the file from your WP Engine user portal, then publish it to your WordPress Dashboard.

(click to expand) These themes come with in-depth documentation to assist you to set them up and launch your brand-new site as rapidly as possible. WordPress sites hosted by WP Engine consist of an extra set of controls for handling the website. (click to enlarge) With WP Engine, WordPress setups feature an auto-enabled obligatory setup plugin.

Cheap WordPress Hosting Price And Specification

Cheap WordPress Hosting  Price And SpecificationCheap WordPress Hosting Price And Specification

Links to your WP Engine user website and support area are contributed to your WordPress Control panel too. Apart from that, many of the site management features are accessed through your account location on the WP Engine site. Lots of tasks, such as enabling the CDN, can be rapidly carried out through the WP Engine user website.

You can also pick to import your own SSL certificate, or purchase one through WP Engine. The WP Engine user portal interface makes it simple to handle your WordPress site. (click to expand) As mentioned, your site will be automatically backed up every day with WP Engine, but you can also produce your own manual backups through the user website.

Cheap WordPress Hosting Price And Specification

It’s simple to block traffic to your site by password securing it till its prepared to go live. (click to enlarge) In general, the user portal makes it easy to handle your website and access the features supplied by WP Engine. Compared to affordable shared hosting packages, which frequently use cPanel, the purpose-built WP Engine control board is much more user-friendly.

Fewer instances of website downtime is another crucial factor. WP Engine certainly promote their ability to deliver a high-performance hosting service, however is that really the case? Let’s find out by taking a look at the filling times of our test websites hosted by WP Engine, as well as their ability to manage multiple visitors at the same time – Cheap WordPress Hosting Price And Specification.

Cheap WordPress Hosting Price And Specification

The first test site was developed utilizing a lightweight WordPress style, while the second was produced with a feature-rich multipurpose theme. The 2 websites were kept an eye on using the Pingdom service, with the filling times taped every 30 minutes over a duration of 7 days. Here are the outcomes … Twenty Seventeen is a popular example of a lightweight WordPress style.

Cheap WordPress Hosting Price And Specification

Cheap WordPress Hosting Price And Specification

But initially, make sure you download a backup of your website prior to canceling your account so that you can move it elsewhere. You can quickly do this from the Admin Website. This backup will include your whole site database. With it, all of your files, content, media, and plugins. WP Engine will just keep a copy of your site for thirty days after you cancel your account.

You can add a cancellation factor and comments to submit to WP Engine. Then, your website will be canceled quickly after. When you cancel your account, you will not be reimbursed for charges you have actually currently paid. Can I spend for hosting by the month?Yes, in reality, all of WP Engine’s hosting is paid monthly by default.

Cheap WordPress Hosting Price And Specification

Then, each next month begins a renewal term. Your agreement will instantly renew each month unless you cancel your account. Your payment information will be instantly charged at the beginning of each renewal period. If this doesn’t work and you fail to pay, WP Engine deserves to cancel your account.

You can also select to pay for hosting by the year. If you do this, you’ll get two months of hosting free of charge. But this also suggests that if you cancel your account during the year, you will not be reimbursed the cash you paid. Does WP Engine include e-mail services?WP Engine does not consist of email accounts or functions for sending e-mail messages from your domain.

Cheap WordPress Hosting Price And Specification

You will need to establish a 3rd party e-mail provider to send email messages from your WordPress website. This will let you send bulk email messages as part of an e-mail marketing project or newsletter updates to blog customers. Because WP Engine utilizes Google’s Cloud servers, you will have to use a 3rd party e-mail service provider that supports sending e-mail messages over the ports that aren’t limited by Google (25, 465, and 587 are limited).

WP Engine recommends SendGrid and Mailgun. However you can use any SMTP supplier that supports the unlimited outgoing ports. Is WP Engine worth the price?For those who would need to pay somebody to keep and enhance their hosting backend, it is plainly worth the expense. For those who take pleasure in doing it themselves and those who don’t require a fine-tuned hosting environment, it might make more sense to get more economical hosting.

Cheap WordPress Hosting Price And Specification

But it optimized and not strained with websites, so the performance is exceptional. Will WP Engine move my WordPress site for me?Yes, WP Engine does provide a WordPress website migration service free of charge. Can I utilize WP Engine’s services without an existing WordPress website?Yes, you can register for their hosting strategies even without an existing WordPress website and use their platform to develop your website.

For brand-new WordPress sites, you will have to acquire your domain from a different company. Are there any constraints on plugins and themes?There are no restrictions on styles. However, WPEngine does have a list of disallowed plugins. These consist of caching plugins, (some) backup plugins, and several other plugins that would trigger conflicts with their server configuration.

Cheap WordPress Hosting Price And Specification

Given there are roughly 40,000 WordPress plugins, this isn’t a serious restraint. Can I still use e-commerce or subscription plugins?Yes, there are no limitations on e-commerce and subscription plugins. Does WP Engine enable multisite installs?Multisite features are enabled on all plans. Nevertheless, on the three lowest-priced plans, they are add-ons.

Does WP Engine offer SSL certificates?A basic complimentary certificate from Let’s Encrypt is offered on all their strategies. You can also acquire business SSL certificates from WP Engine. What type of support does WP Engine provide?WP Engine has an assistance ticketing system available 24/7 every day of the year. Chat assistance is available on all strategies.

Cheap WordPress Hosting Price And Specification

Does WP Engine have a money-back guarantee?There is a 60 day no-risk money-back warranty which omits Premium and Enterprise strategies. What payment methods does WP Engine accept?WP Engine accepts all major credit cards. Regular monthly and yearly strategies are offered. Do I get a discount rate if I pay ahead?If you pick an annual strategy, you’ll get two months complimentary each year.

See our professional opinion above to find out more. Does WP Engine offer unrestricted bandwidth?No. The least costly plan offers 50 GB of month-to-month bandwidth. However more vital is the number of user sees they enable. For instance, the Start-up strategy offers 25,000 user visits monthly – Cheap WordPress Hosting Price And Specification. They have ways of separating in between real users and bots and spammers, and the 25,000 applies only to genuine users.

Cheap WordPress Hosting Price And Specification

Cheap WordPress Hosting  Price And SpecificationCheap WordPress Hosting Price And Specification

But the greater level strategies use more check outs – Cheap WordPress Hosting Price And Specification. Does WP Engine deal endless storage?Each strategy has a set quantity of storage enabled, ranging from 10 GB on Start-up plans to 30 GB on the Scale plan. Starts at: $4 monthly (Billed as $30 Monthly) Normal rate:– Starts at: $47 per month (Billed as $30 Monthly) Typical cost:– Begins at: $15 monthly (Billed as $30 Per Month) Normal price:– Webmaster, mom, juggler.

Your support assists keep the website running! We earn a referral cost for a few of the services we suggest on this page. Discover moreSharing is caring!Last Updated on January 28, 2020If you are trying to find something to power your blog and you do rule out the WordPress platform, you would be in the minority.

Cheap WordPress Hosting Price And Specification

WP Engine uses managed web hosting strategies that cater only to users who have actually built their sites and blogs using WordPress. Is WP Engine a host you should consider? In this short article, we will take a more detailed look at WP Engine to assist you choose (Cheap WordPress Hosting Price And Specification). ContentsFounded in 2010, WP Engine is a dealing with users who have developed their websites and blogs utilizing WordPress.

Unlike regular shared hosting plans, managed WordPress hosting takes care of the technical information included– like plugin management and site performance– so that bloggers don’t need to stress over them. While you can discover other business that use similar handled hosting services, WP Engine stands out from its competitors with its tighter-that-usual concentrate on the needs of WordPress users, like blog writers.

Cheap WordPress Hosting Price And Specification

They likewise excel at enhancing caching, security, and support. As you check out this post, you will notice that WP Engine concentrates on providing the very best possible service for your website or blog site, eschewing bonus that other web hosts normally bundle with their hosting plans (e.g., e-mail, complimentary domain). Example of WP Engine’s Page Efficiency Metrics (Source: WPEngine)One of WP Engine’s most significant selling points over more traditional shared hosting options is its focus on of sites and blog sites built using WordPress. With WP Engine, you also have the capability to utilize the transferable environment function to develop working WordPress sites for clients. Similar to a routine website hosted by WP Engine, you have three environments to work with (advancement, staging, and production) when developing a transferable website. Developers and web designers can create sites for clients on their own account before transferring them.

Moreover, they’re password protected to block gain access to, and can’t be made openly available up until the transfer to the customer is total. Transferable websites are password protected up until they go live. (click to enlarge) When you create a new transferable website, you can choose to begin with a fresh WordPress setup, or utilize an existing website on your account as the foundation for the brand-new job.

Cheap WordPress Hosting Price And Specification

WP Engine tries to make it as straightforward as possible to move a site out of your account and to a client. (click to enlarge) As soon as you have actually given your client access to the site utilizing the demo link and they enjoy with your work, you can transfer the site to them.

This reasonably new function of WP Engine compares well to a similar feature from the developer-friendly Flywheel WordPress web host, helping to widen the appeal of WP Engine to those creating sites for customers. If you wish to display various versions of your website and its content to visitors based on their geographic place, then WP Engine has a function for that.

Cheap WordPress Hosting Price And Specification

The GeoTarget function lets you define how your material is displayed based upon a visitor’s location. (click to increase the size of) After setting up the GeoTarget plugin, you can use the shortcodes to specify which content in your posts, pages and widgets will be shown to visitors based upon their geographical area. You can even compose code to carry out custom-made actions based on the area of the visitor.

There are multilingual and translation plugins for WordPress that can enable comparable features on your site. However, GeoTarget has been built to work with the WP Engine caching technology to ensure your website does not suffer any performance concerns when attempting to deal with several variations of your material. If you do want to display various information on your site, based upon a visitor’s location, then this feature of WP Engine need to be of interest.

Cheap WordPress Hosting Price And Specification

Cheap WordPress Hosting  Price And SpecificationCheap WordPress Hosting Price And Specification

WP Engine lets you host your website in a good choice of locations all over the world. (click to enlarge) For those who would like to know more about the technical details of the WP Engine hosting plans, this area of our evaluation should answer any concerns prior to we carry on to the page speed, uptime and efficiency test results: Routine site caching and optional object caching for caching database queries.

Ability to change between PHP 5.6, 7 and 7.2 (Cheap WordPress Hosting Price And Specification). In usage on the servers and the CDN. Use the complimentary Let’s Encrypt SSL certificate, import your own certificate or purchase one through WP Engine. Ability to produce multiple Protected FTP accounts for access to your web area for publishing and editing files.

Cheap WordPress Hosting Price And Specification

phpMyAdmin is used to access the WordPress website database through an internet browser. No e-mail service on any of the WP Engine strategies. WordPress software updates are set up instantly, although you have the capability to postpone an upgrade for 60 days. No automatic plugin or style updates. There’s a list of disallowed plugins, consisting of some caching, backup, and optimization plugins that can affect site performance.

If your website is hacked while hosted by WP Engine, they’ll pay Sucuri to repair it. Option of server places across the United States, Canada, Europe, Asia and Australia through a collaboration with Google Cloud Platform. All plans consist of staging and development environments along with the production environment with simple website transfer between the different environments through the user website user interface.

Cheap WordPress Hosting Price And Specification

You can view data on your site traffic and allotment usage through the WP Engine user portal dashboard. Cheap WordPress Hosting Price And Specification. The front end of your website is kept track of for downtime, while the back end is also monitored to watch on overall website health. Action is taken if a concern is identified.

The 24/7 ticket support is booked for the top tier custom plans. You can discover more info on the. As you can see, WP Engine offer clients a huge series of helpful functions. However, it’s also essential that you’re able to quickly manage your account and make usage of these functions.

Cheap WordPress Hosting Price And Specification

When you’ve logged in to your WP Engine website, producing a brand-new WordPress website is very simple. Just click on the proper button and then go into the name of the site. Cheap WordPress Hosting Price And Specification. When producing the site, you have the alternative of starting with a fresh WordPress setup or copying from an existing website on your account.

Creating a WordPress site is very simple with WP Engine. (click to expand) Although it just takes a couple of minutes to establish your website, once it’s prepared you’ll get an email from WP Engine. To begin with, you can utilize a WP Engine subdomain for the URL of your site.

Cheap WordPress Hosting Price And Specification

WP Engine consumers can select from more than 35 premium WordPress styles from StudioPress. (click to enlarge) As discussed, WP Engine customers now have access to more than 35 premium WordPress themes from StudioPress. If you want to utilize one of these themes on your website, simply download the file from your WP Engine user website, then submit it to your WordPress Dashboard.

(click to enlarge) These themes feature in-depth paperwork to assist you to set them up and launch your brand-new website as quickly as possible. WordPress websites hosted by WP Engine include an additional set of controls for managing the site. (click to increase the size of) With WP Engine, WordPress installations come with an auto-enabled mandatory setup plugin.

Cheap WordPress Hosting Price And Specification

Cheap WordPress Hosting  Price And SpecificationCheap WordPress Hosting Price And Specification

Hyperlinks to your WP Engine user website and support area are included to your WordPress Dashboard also. Apart from that, the majority of the website management features are accessed through your account area on the WP Engine site. Many tasks, such as making it possible for the CDN, can be rapidly performed through the WP Engine user portal.

You can likewise choose to import your own SSL certificate, or purchase one through WP Engine. The WP Engine user website user interface makes it simple to handle your WordPress website. (click to enlarge) As mentioned, your website will be instantly backed up every day with WP Engine, however you can also develop your own manual backups through the user portal.

Cheap WordPress Hosting Price And Specification

It’s simple to obstruct traffic to your website by password safeguarding it till its prepared to go live. (click to increase the size of) Overall, the user website makes it simple to handle your website and gain access to the functions offered by WP Engine. Compared with low-cost shared hosting packages, which frequently utilize cPanel, the purpose-built WP Engine control panel is a lot more easy to use.

Less circumstances of site downtime is another essential factor. WP Engine certainly promote their capability to provide a high-performance hosting service, but is that truly the case? Let’s discover by looking at the filling times of our test sites hosted by WP Engine, in addition to their ability to manage several visitors at the same time – Cheap WordPress Hosting Price And Specification.

Cheap WordPress Hosting Price And Specification

The first test site was built using a light-weight WordPress theme, while the second was produced with a feature-rich multipurpose theme. The two sites were kept an eye on using the Pingdom service, with the loading times tape-recorded every 30 minutes over a duration of seven days. Here are the results … Twenty Seventeen is a popular example of a light-weight WordPress theme.